Ammoland was founded by Brian Johnson and Fredy Riehl in 2008, who established the site to provide news, reviews, and information about firearms, shooting sports, hunting, and related outdoor activities in the United States. Johson and Riehl continue to own and run the platform, offering a comprehensive resource for the firearms and outdoor community. Ammoland primarily covers news related to firearms, hunting, gun laws, and Second Amendment policitics. They also provide articles and insights into the outdoor sports industry, product reviews, and updates on gun rights advocacy. **One interesting fact**: As well as covering news and new products, Ammoland hosts a free gun giveaway nearly every month. This unique feature attracts a wide range of visitors to the site, from shooting enthusiasts to those just developing an interest in firearms and outdoor sports.