ET GovernmentThe Economic Times began publication on 6 March 1961 as an English-language business daily under P. S. Hariharan, part of a publishing house whose roots run to the 1838 launch of The Bombay Times and Journal of Commerce. That paper became The Times of India in 1861 and was bought in 1892 by Thomas Jewell Bennett and Frank Morris Coleman, whose company Bennett, Coleman & Co. Ltd still publishes the group's titles under Sahu Jain family control. ETGovernment launched as one of the industry verticals built through Times Internet, the group's digital arm founded in 1999, alongside desks for telecom, auto, health, retail, energy, HR and brand equity. It describes itself as a media vertical offering news, views, data, tools, events and services to decision makers and influencers interested in development in the government sector at national, state, district and village levels. Bodhisatva Ganguli edits the parent title. Today, ETGovernment is mainly focused on Indian public administration and e-governance, digital India and govtech procurement, smart cities and urban development, policy implementation across central and state government, and public sector technology, from their base in Mumbai, India. One interesting fact: Its audience is defined by role rather than subject. The vertical is written for civil servants, ministers and officials at national, state, district and village level, which makes the people it covers and the people it is sold to the same group.