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The Jackson Advocate was founded in 1938 by Percy Greene, a prominent African American journalist and civil rights activist. Greene established the newspaper with the goal of providing a voice for the Black community in Jackson, Mississippi, during a time of intense racial segregation and discrimination. The idea for the Jackson Advocate came from Greene's desire to challenge the status quo and advocate for civil rights and social justice. Today, the newspaper is owned and operated by the family of DeAnna Tisdale Johnson, who serves as the publisher and continues the legacy of her father, Charles Tisdale, who acquired the paper in 1978. Based in Jackson, Mississippi, the Jackson Advocate covers a wide range of news topics relevant to the local African American community and the broader Jackson area. The newspaper provides reporting on local and state politics, community events, education, business, sports, and cultural affairs. While the primary focus is on issues affecting the Black community in Jackson and Mississippi, the publication also includes coverage of national news that may impact its readers. The Jackson Advocate's website, jacksonadvocateonline.com, offers digital access to its content, allowing the newspaper to reach a wider audience beyond its print circulation. One interesting fact: A unique aspect of the Jackson Advocate is its resilience in the face of adversity. Throughout its history, the newspaper has faced numerous challenges, including violent attacks on its offices. In the 1980s, the Jackson Advocate's office was firebombed multiple times by those who opposed its civil rights stance. Despite these attempts to silence the publication, the Jackson Advocate persevered and continues to operate today, standing as a testament to the power of the press and the enduring spirit of the African American community in Jackson.
Jackson Advocate is ranked N/A among other media sources and has an average of 9,873 monthly visits according to Similar Web.
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Jackson Advocate has a Bias Score of 24% Somewhat Conservative which is based on a variety of factors including its policy and politician leanings, article ratings, and the use of biased language. Its Reliability is rated as Average, and additional analytical insights are available in the other tabs.

  • Bias Rating

    24% Somewhat Conservative

  • Policy Leanings

    42% Medium Conservative

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    Average Reliability

    *Our bias meter rating uses data science including sentiment analysis, machine learning and our proprietary algorithm for determining biases in news articles. Bias scores are on a scale of -100% to 100% with higher negative scores being more liberal and higher positive scores being more conservative and 0% being neutral. The rating is an independent analysis and is not affiliated nor sponsored by the news source or any other organization.

  • Politician Portrayal

    2% positive

Ratings are based on recent news using data science and A.I. technology.