Founded in 2023 by the broadcasting team at Saga Communications, My Bellingham Now came into being to offer a fresh, digital-first approach to the conventional radio news scene. The idea sparked when the local broadcast leadership decided to create a centralized platform that would cover community issues and events in a way they felt was necessary for modern audiences, transitioning their popular local AM/FM radio updates into a written 24/7 online hub. Saga Communications' longtime CEO Ed Christian helped pioneer this digital vision prior to his passing, and the site currently continues to operate under the ownership and management of Saga's local branch, the Cascade Radio Group. Today, My Bellingham Now is run by a dedicated team of digital journalists and local broadcasters and is mainly focused on Whatcom County community news. They're based in Bellingham, Washington, and have made a name for themselves among residents looking for comprehensive updates on local city politics, community entertainment, severe weather alerts, and regional sports, with a heavy emphasis on local high school athletics and the Western Washington University Vikings. One interesting fact: A unique fact about My Bellingham Now is its hidden identity as an AM/FM broadcasting hub. College students might be surprised to learn that this modern digital newspaper is actually powered entirely by local radio stations, meaning the articles and breaking news alerts are written and uploaded directly by radio hosts, DJs, and sports announcers straight from their sound studios!