Founded in 2008, Pune Mirror came into being as a city-specific English-language daily newspaper serving the Pune metropolitan area, inspired by the success of Mumbai Mirror, which was launched in 2005 by the Times Group under its Metropolitan Media Company subsidiary. The publication was created to give Pune residents a dedicated local news outlet covering civic issues, entertainment, lifestyle, and sports in the same compact tabloid format that had proven successful in Mumbai. Today, Pune Mirror operates under the Times Group's Metropolitan Media Company and is headquartered in Pune, Maharashtra, India. Today, Pune Mirror is mainly focused on Pune civic news, local politics, entertainment, lifestyle, sports, and community stories from their base in Pune, Maharashtra, India. One interesting fact: Pune Mirror's creation was directly inspired by the circulation success of Mumbai Mirror, making it part of a deliberate regional expansion strategy by the Times Group that also produced the Bangalore Mirror and Ahmedabad Mirror, essentially franchising the Mirror format across India's major cities.