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Bias Meter

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Very
Liberal

Somewhat Liberal

Center

Somewhat Conservative

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-100%
Liberal

100%
Conservative

Bias Meter

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Founded in 1831 by three English emigrants, The Sydney Morning Herald (SMH) is Australia's oldest continuously published newspaper. Currently owned by Nine Entertainment Co., it delivers a diverse range of content, including breaking news on major national and international news, comprehensive analysis of Australian politics, coverage of major sporting events, engaging features on local and international arts, literature, cinema, and other cultural expressions, informative and entertaining features on food, travel, fashion, and other aspects of life in Australia, and opinion and commentary pieces. The Sydney Morning Herald is known for its influence on Australian politics and society, and its strong online presence. It is headquartered in Sydney, Australia.
The is ranked 404 among other media sources and has an average of 27,950,000 monthly visits according to Similar Web.
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The has a Bias Score of -14% Somewhat Liberal which is based on a variety of factors including its policy and politician leanings, article ratings, and the use of biased language. Its Reliability is rated as Good, and additional analytical insights are available in the other tabs.

  • Bias Rating

    -14% Somewhat Liberal

  • Reliability
    78% Reliable Good
  • Policy Leanings

    2% Center

    Extremely
    Liberal

    Very
    Liberal

    Moderately
    Liberal

    Somewhat Liberal

    Center

    Somewhat Conservative

    Moderately
    Conservative

    Very
    Conservative

    Extremely
    Conservative

    -100%
    Liberal

    100%
    Conservative

    Fair Reliability

    *Our bias meter rating uses data science including sentiment analysis, machine learning and our proprietary algorithm for determining biases in news articles. Bias scores are on a scale of -100% to 100% with higher negative scores being more liberal and higher positive scores being more conservative and 0% being neutral. The rating is an independent analysis and is not affiliated nor sponsored by the news source or any other organization.

  • Politician Portrayal

    31% negative

Ratings are based on recent news using data science and A.I. technology.