Bias Meter

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Bias Meter

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The Sunderland Echo stands as a significant pillar in the realm of regional news coverage, with its focus predominantly on local politics, sports, community stories, and current events in the Sunderland area. Established in 1873 by Samuel Storey, it was born out of a vision to provide the people of Sunderland with a voice and to chronicle the daily happenings of the community. Headquartered in Sunderland, England, the Sunderland Echo has over its extensive history become synonymous with in-depth local reporting, capturing both the highs and lows of the community. Presently under the ownership of JPIMedia, the Sunderland Echo continues its tradition of journalistic excellence, while also adapting to the digital age with its online platform at sunderlandecho.com, ensuring its position as a trusted news source for the people of Sunderland and beyond.
Sunderland Echo is ranked 4,327 among other media sources and has an average of 1,586,000 monthly visits according to Similar Web.
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Sunderland Echo has a Bias Score of 16% Somewhat Conservative which is based on a variety of factors including its policy and politician leanings, article ratings, and the use of biased language. Its Reliability is rated as N/A, and additional analytical insights are available in the other tabs.

  • Bias Rating

    16% Somewhat Conservative

  • Reliability
  • Policy Leanings

    22% Somewhat Conservative

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    *Our bias meter rating uses data science including sentiment analysis, machine learning and our proprietary algorithm for determining biases in news articles. Bias scores are on a scale of -100% to 100% with higher negative scores being more liberal and higher positive scores being more conservative and 0% being neutral. The rating is an independent analysis and is not affiliated nor sponsored by the news source or any other organization.

  • Politician Portrayal

    N/A

Ratings are based on recent news using data science and A.I. technology.