Business Insider Article RatingMake me look less American: Brands are changing up their ads amid Trump's trade war
- Bias Rating
- Reliability
75% ReliableGood
- Policy Leaning
-26% Somewhat Left
- Politician Portrayal
-4% Negative
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Bias Score Analysis
The A.I. bias rating includes policy and politician portrayal leanings based on the author’s tone found in the article using machine learning. Bias scores are on a scale of -100% to 100% with higher negative scores being more liberal and higher positive scores being more conservative, and 0% being neutral.
Sentiments
20% Positive
- Liberal
- Conservative
| Sentence | Sentiment | Bias |
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Reliability Score Analysis
Policy Leaning Analysis
Politician Portrayal Analysis
Bias Meter
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-100%
Liberal
100%
Conservative
Contributing sentiments towards policy:
65% : The results were bad news for Brand America: McDonald's said the surveys found an "eight to 10 points" increase in anti-American sentiment.53% : In Europe, some shoppers are using an app called "BrandSnap" to help them identity EU alternatives to US products.
45% : " On earnings calls in recent weeks, execs across corporate America representing brands from Harley-Davidson to Skechers to KFC were peppered with questions from analysts about whether they're facing pressure internationally from anti-American consumer sentiment.
*Our bias meter rating uses data science including sentiment analysis, machine learning and our proprietary algorithm for determining biases in news articles. Bias scores are on a scale of -100% to 100% with higher negative scores being more liberal and higher positive scores being more conservative, and 0% being neutral. The rating is an independent analysis and is not affiliated nor sponsored by the news source or any other organization.