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Bias Meter

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Bias Meter

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Founded in 1985 by Louis Fortis, Shepherd Express started as a small alternative newspaper in Milwaukee, Wisconsin. Fortis aimed to create a publication that would provide a voice for the local community and cover topics that were often overlooked by mainstream media. Today, Shepherd Express is owned by the Shepherd Express LLC, which continues to uphold the publication's mission of serving the Milwaukee area. Today, Shepherd Express covers a wide range of topics including local news, politics, arts, entertainment, music, and food. Based in Milwaukee, Wisconsin, the publication aims to keep residents informed about important issues and events happening in their city. They also provide a platform for local artists and musicians, helping to promote the vibrant cultural scene in Milwaukee. One interesting fact: A unique aspect of Shepherd Express is its annual "Best of Milwaukee" awards, where readers vote for their favorite local businesses, restaurants, and events. This initiative not only engages the community but also highlights the diverse offerings of Milwaukee, making it a beloved tradition among residents.
Shepherd Express is ranked 13,489 among other media sources and has an average of 196,923 monthly visits according to Similar Web.
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Shepherd Express has a Bias Score of -2% Center which is based on a variety of factors including its policy and politician leanings, article ratings, and the use of biased language. Its Reliability is rated as Average, and additional analytical insights are available in the other tabs.

Note: Shepherd Express is a news aggregator and may have limited or no original political articles.
  • Bias Rating

    -2% Center

  • Policy Leanings

    46% Medium Conservative

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    Average Reliability

    *Our bias meter rating uses data science including sentiment analysis, machine learning and our proprietary algorithm for determining biases in news articles. Bias scores are on a scale of -100% to 100% with higher negative scores being more liberal and higher positive scores being more conservative and 0% being neutral. The rating is an independent analysis and is not affiliated nor sponsored by the news source or any other organization.

  • Politician Portrayal

    N/A

Ratings are based on recent news using data science and A.I. technology.